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국내 사보디자인에 있어서 Macintosh의 효과적 활용에 관한 연구/131-144
글쓴이 최윤선 날 짜 2006-03-01 13:11:50
첨부파일 국내 사보디자인 제작에 있어서 Macintosh 의 효과적 활용에 관한연구- 최윤선.pdf
내용 국내 사보디자인에 있어서 Macintosh의 효과적 활용에 관한 연구 


최 윤 선 
협성 대 학교 
---------------------------------------------------------- 
ABSTRACT 
With t he popularzation of computers in the 
multimedia age. The tools and medods of designing 
have changed. As a result, we are epected to change our 
sense of values and ways of thanking. D esigning can be 
carried out in mdre diverse and effective ways if we are 
able to use computers. which is quite different from the 
old way of designing by hand. To design more 
efficiently and easily in this period of transition from 
hand designing to computers, a through education in the 
use of computers in necessary. Schools and companies 
should also have the nesessary computer systems 
The in-house periodicals that many companies publish 
could not be effective in enhancing the company image, 
if too much emphasis were placed on content dver 
design, or, conversely. on design over content. In most 
compaines, editors of in-house peridicals are trained in 
journalism, and tend to commission outsiders for 
design.The outsiders, however. Are ofen unable to being 
out the unique characterristics of the company. 
Companies should take more interrest in the process of 
planning and publishing in-house peridicals and provide 
greater support for the publications. Rather than 
commissioning outsiders to do the job together with the 
planners and editors. If the designers and planners have 
to work separately. they should come together at some 
point to coordinate their opinions and work out 
compromises to raise the quality of the in-house 
peridical. 1 would like to make several proposals for the 
publication of an in-house periodical that befits the 
multi-media age. 
First. D esigners should study various in-house 
publications and work hard to publish a periodical that 
not only offers interresting articles but also has a unique 
character which distinguishes ii from all other similar 
publications. 
Second. Designers should learn the complete users of 
the Macintosh computer so that they know various 
ways to design in-house publications. 
Third. To train and produce excellent designers. 
schools and companies should be equipped with all the 
necessary computer systems. 
Fourth. The design of in -house publications should 
be fu ture-orien ted. 
Fifth. In the age of globalization. in-house publications 
should be designed in such a way that they could bring 
out images that are uniquely Korean. 
Sixth. Ordinary periodicals are published for profit, 
but in-house publications are aimed mostly at helping 
the marketing team of ihc company indirectly by 
heigh tening the image of the company. In t his respect. 
in-house publications should be interesting both in 
content and design.They should also help raise the 
productivity and efficiency of all the employees and 
promote the smooth operalion of the company while 
preseting a good image of the company io ihe outside 
the world